:root {
  --bg: #090807;
  --bg-2: #121110;
  --cream: #f3ece3;
  --cream-dim: #c9bfb3;
  --orange: #f15a22;
  --orange-2: #ff7a3d;
  --ink: #0c0a09;
  --line: rgba(243, 236, 227, 0.12);
  --ease: cubic-bezier(0.16, 1, 0.3, 1);
  --serif: "Instrument Serif", "Times New Roman", serif;
  --sans: "Syne", "Avenir Next", sans-serif;
  --mono: "IBM Plex Mono", ui-monospace, monospace;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html,
body {
  margin: 0;
  padding: 0;
  background: var(--bg);
  color: var(--cream);
  font-family: var(--sans);
  font-weight: 500;
  letter-spacing: -0.02em;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

html {
  scroll-behavior: auto;
}

body {
  overflow-x: hidden;
}

::selection {
  background: var(--orange);
  color: var(--ink);
}

a {
  color: inherit;
  text-decoration: none;
}

img,
svg {
  display: block;
  max-width: 100%;
}

button,
input,
textarea {
  font: inherit;
  color: inherit;
}

.grain {
  pointer-events: none;
  position: fixed;
  inset: 0;
  z-index: 80;
  opacity: 0.09;
  mix-blend-mode: overlay;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='180' height='180'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='4' stitchTiles='stitch'/></filter><rect width='100%' height='100%' filter='url(%23n)' opacity='.55'/></svg>");
}

.cursor {
  position: fixed;
  left: 0;
  top: 0;
  width: 14px;
  height: 14px;
  border-radius: 50%;
  background: var(--orange);
  mix-blend-mode: difference;
  pointer-events: none;
  z-index: 90;
  transform: translate(-50%, -50%);
}

.cursor.is-hover {
  width: 44px;
  height: 44px;
  background: transparent;
  border: 1px solid var(--cream);
}

.cursor-label {
  position: fixed;
  left: 0;
  top: 0;
  z-index: 91;
  pointer-events: none;
  font-family: var(--mono);
  font-size: 0.62rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--ink);
  background: var(--orange);
  padding: 0.35rem 0.55rem;
  border-radius: 999px;
  opacity: 0;
  white-space: nowrap;
}

.progress {
  position: fixed;
  top: 0;
  left: 0;
  height: 2px;
  width: 100%;
  background: var(--orange);
  z-index: 95;
  transform: scaleX(0);
  transform-origin: 0 50%;
}

@media (hover: none) {
  .cursor {
    display: none;
  }
}

/* loader */
.loader {
  position: fixed;
  inset: 0;
  z-index: 100;
  background: var(--ink);
  display: grid;
  place-items: center;
}

.loader-mark {
  width: min(42vw, 220px);
}

.loader-mark .petal {
  transform-origin: 100px 100px;
}

.loader-cut {
  position: absolute;
  inset: 0;
  background: var(--orange);
  mix-blend-mode: multiply;
  clip-path: inset(0 100% 0 0);
}

.loader-bar {
  position: absolute;
  left: 12%;
  right: 12%;
  bottom: 12vh;
  height: 1px;
  background: rgba(243, 236, 227, 0.15);
}

.loader-bar span {
  display: block;
  height: 100%;
  width: 0;
  background: var(--orange);
}

.loader-pct {
  position: absolute;
  right: 8vw;
  bottom: 16vh;
  font-size: clamp(3rem, 10vw, 8rem);
  font-weight: 800;
  letter-spacing: -0.08em;
  line-height: 0.8;
  color: var(--cream);
}

/* nav */
.nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 88;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 1.1rem 2vw;
  background: linear-gradient(180deg, rgba(9, 8, 7, 0.86), transparent);
  backdrop-filter: blur(8px);
}

.brand {
  display: flex;
  align-items: center;
  gap: 0.75rem;
}

.brand-mark {
  width: 42px;
  height: 42px;
}

.brand-type {
  display: flex;
  flex-direction: column;
  line-height: 0.82;
  font-weight: 800;
  font-size: 0.92rem;
  letter-spacing: -0.04em;
  color: var(--orange);
}

.brand-lockup {
  height: 44px;
  width: auto;
  object-fit: contain;
  filter: drop-shadow(0 0 12px rgba(241, 90, 34, 0.35));
}

.nav-links {
  display: flex;
  gap: 1.6rem;
  font-size: 0.78rem;
  text-transform: uppercase;
  letter-spacing: 0.16em;
}

.nav.is-light {
  background: linear-gradient(180deg, rgba(243, 236, 227, 0.92), transparent);
  color: var(--ink);
}

.nav.is-light .nav-cta {
  border-color: var(--ink);
  color: var(--ink);
}

.nav.is-light .nav-links a {
  color: var(--ink);
}

.nav.is-light .brand-mark .shell {
  fill: #090807;
}

.nav.is-light .brand-mark .hole {
  fill: #f3ece3;
}

.nav-cta {
  border: 1px solid var(--cream);
  border-radius: 999px;
  padding: 0.55rem 1.05rem;
  font-size: 0.72rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

#smooth-wrapper {
  overflow: hidden;
}

#smooth-content {
  overflow: visible;
  background: var(--bg);
}

.hero,
.section {
  scroll-margin-top: 5.5rem;
}

.section {
  position: relative;
  padding: 8vw 4.5vw;
}

.kicker {
  font-family: var(--mono);
  font-size: 0.68rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--orange);
  margin-bottom: 1.4rem;
}

h1,
h2,
h3 {
  font-weight: 700;
  margin: 0;
  line-height: 0.92;
  letter-spacing: -0.045em;
}

.hero {
  min-height: 100svh;
  display: grid;
  grid-template-columns: 1.15fr 0.85fr;
  gap: 4vw;
  align-items: end;
  padding: 18vh 4.5vw 8vh;
  position: relative;
  overflow: hidden;
}

.hero-giant {
  position: absolute;
  left: -4vw;
  bottom: -8vh;
  font-size: clamp(8rem, 28vw, 22rem);
  font-weight: 800;
  letter-spacing: -0.08em;
  line-height: 0.75;
  color: var(--cream);
  opacity: 0.045;
  pointer-events: none;
  user-select: none;
  z-index: 0;
}

.hero-copy,
.hero-visual {
  position: relative;
  z-index: 1;
}

.hero-copy h1 {
  font-size: clamp(3.2rem, 8.4vw, 8.4rem);
}

.hero-copy h1 em {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 400;
  color: var(--orange);
}

.line {
  display: block;
  overflow: hidden;
}

.line span {
  display: inline-block;
}

.hero-sub {
  max-width: 34rem;
  margin-top: 2.2rem;
  font-size: clamp(1.05rem, 1.6vw, 1.35rem);
  line-height: 1.45;
  color: var(--cream-dim);
}

.hero-meta {
  display: flex;
  gap: 2.4rem;
  margin-top: 3.2rem;
  font-family: var(--mono);
  font-size: 0.72rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--cream-dim);
}

.hero-visual {
  position: relative;
  height: min(68vh, 640px);
  display: grid;
  place-items: center;
}

.hero-visual::before {
  content: "";
  position: absolute;
  width: 72%;
  height: 72%;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(241, 90, 34, 0.28), transparent 68%);
  filter: blur(18px);
  pointer-events: none;
}

.hero-visual svg {
  width: min(100%, 460px);
  filter: drop-shadow(0 0 48px rgba(241, 90, 34, 0.28));
}

.hero-mark-frame {
  position: relative;
  width: min(100%, 460px);
  overflow: hidden;
  clip-path: polygon(8% 0, 100% 6%, 94% 100%, 0 92%);
}

.hero-mark-frame svg,
#heroMark svg {
  width: 100%;
  height: auto;
}

.hero-mark-frame::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, transparent, rgba(241, 90, 34, 0.45), transparent);
  mix-blend-mode: overlay;
  pointer-events: none;
}

.hero-slash {
  position: absolute;
  inset: 8% 4%;
  background: linear-gradient(115deg, transparent 42%, rgba(241, 90, 34, 0.55) 42.3%, rgba(241, 90, 34, 0.55) 46%, transparent 46.3%);
  mix-blend-mode: screen;
  pointer-events: none;
}

.marquee {
  overflow: hidden;
  border-block: 1px solid var(--line);
  padding: 1.1rem 0;
}

.marquee.is-reverse {
  border-top: 0;
  padding-top: 0;
}

.marquee.is-reverse .marquee-track {
  font-size: clamp(0.85rem, 1.6vw, 1.1rem);
  letter-spacing: 0.22em;
  color: var(--cream-dim);
}

.marquee-track {
  display: flex;
  gap: 3rem;
  width: max-content;
  white-space: nowrap;
  font-size: clamp(1.4rem, 3vw, 2.4rem);
  text-transform: uppercase;
  letter-spacing: 0.08em;
}

.marquee-track span::after {
  content: " / ";
  color: var(--orange);
}

.pillars {
  display: grid;
  grid-template-columns: 0.9fr 1.1fr;
  gap: 6vw;
  align-items: start;
}

.sticky-intro {
  position: sticky;
  top: 18vh;
}

.practice-num {
  font-size: clamp(4rem, 10vw, 8rem);
  font-weight: 800;
  letter-spacing: -0.08em;
  color: var(--orange);
  line-height: 0.8;
  margin-bottom: 0.6rem;
}

.intro-mark {
  width: 88px;
  height: 88px;
  margin-bottom: 1.4rem;
}

.sticky-intro h2 {
  font-size: clamp(2.4rem, 5vw, 5.2rem);
}

.sticky-intro p {
  margin-top: 1.6rem;
  color: var(--cream-dim);
  font-size: 1.1rem;
  line-height: 1.55;
  max-width: 28rem;
}

.pillar-list {
  display: flex;
  flex-direction: column;
}

.pillar {
  border-top: 1px solid var(--line);
  padding: 2.4rem 0 2.8rem;
  display: grid;
  grid-template-columns: 5.5rem 1fr;
  gap: 1.4rem;
}

.pillar:last-child {
  border-bottom: 1px solid var(--line);
}

.pillar-index {
  font-family: var(--mono);
  color: var(--orange);
  font-size: 0.78rem;
}

.pillar h3 {
  font-size: clamp(2rem, 3.4vw, 3.4rem);
  margin-bottom: 0.7rem;
}

.pillar p {
  margin: 0;
  color: var(--cream-dim);
  line-height: 1.55;
  max-width: 36rem;
}

.studio {
  background: var(--cream);
  color: var(--ink);
  overflow: hidden;
  position: relative;
}

.studio-lockup {
  position: absolute;
  right: -6vw;
  top: 8%;
  width: min(38vw, 420px);
  opacity: 0.16;
  pointer-events: none;
  mix-blend-mode: multiply;
  clip-path: polygon(12% 0, 100% 10%, 88% 100%, 0 86%);
  filter: saturate(1.4) contrast(1.15);
}

.studio .kicker {
  color: var(--orange);
}

.studio-grid {
  display: grid;
  grid-template-columns: repeat(12, 1fr);
  gap: 1.2rem;
  margin-top: 3vw;
}

.card {
  background: #fff;
  min-height: 280px;
  padding: 1.6rem;
  overflow: hidden;
  position: relative;
}

.card:nth-child(1) {
  grid-column: span 7;
}
.card:nth-child(2) {
  grid-column: span 5;
}
.card:nth-child(3) {
  grid-column: span 5;
}
.card:nth-child(4) {
  grid-column: span 7;
}

.card h3 {
  font-size: clamp(1.6rem, 2.6vw, 2.6rem);
}

.card p {
  color: #5d564f;
  max-width: 28rem;
  line-height: 1.5;
}

.card-wash {
  position: absolute;
  inset: auto -20% -30% auto;
  width: 55%;
  height: 70%;
  background: var(--orange);
  mix-blend-mode: multiply;
  clip-path: polygon(18% 0, 100% 22%, 82% 100%, 0 78%);
  opacity: 0.85;
}

.card {
  transform-style: preserve-3d;
  will-change: transform;
}

.reel {
  padding: 0;
  overflow: hidden;
  background: var(--bg-2);
}

.reel-track {
  display: flex;
  height: 100svh;
}

.reel-slide {
  flex: 0 0 85vw;
  min-width: 280px;
  display: grid;
  grid-template-columns: 1.1fr 0.9fr;
  gap: 4vw;
  align-items: center;
  padding: 12vh 5vw 8vh;
  position: relative;
  border-right: 1px solid var(--line);
}

.reel-idx {
  position: absolute;
  top: 14vh;
  left: 5vw;
  font-size: clamp(4rem, 12vw, 10rem);
  font-weight: 800;
  letter-spacing: -0.08em;
  line-height: 0.75;
  color: transparent;
  -webkit-text-stroke: 1px rgba(243, 236, 227, 0.22);
}

.reel-copy {
  position: relative;
  z-index: 1;
  padding-top: 8vh;
}

.reel-copy h3 {
  font-size: clamp(2.4rem, 5.4vw, 5.6rem);
  margin: 0.4rem 0 1.2rem;
}

.reel-copy p:last-child {
  color: var(--cream-dim);
  max-width: 28rem;
  line-height: 1.5;
}

.reel-still {
  position: relative;
  height: min(52vh, 520px);
  background: var(--ink);
  overflow: hidden;
  clip-path: polygon(10% 0, 100% 8%, 90% 100%, 0 88%);
}

.reel-still .reel-mark {
  width: 70%;
  margin: 12% auto 0;
}

.reel-still::after {
  content: "";
  position: absolute;
  inset: 12% -10% auto auto;
  width: 55%;
  height: 70%;
  background: var(--orange);
  mix-blend-mode: multiply;
  clip-path: polygon(20% 0, 100% 18%, 80% 100%, 0 78%);
}

.reel-slide:nth-child(2) .reel-still {
  background: #1a100c;
}

.reel-slide:nth-child(3) .reel-still {
  background: #f3ece3;
}

.reel-slide:nth-child(4) .reel-still {
  background: #16120f;
}

.reel-copy .kicker {
  margin-bottom: 0.2rem;
}

.studio-grid {
  perspective: 1200px;
}

.footer-giant {
  font-size: clamp(3.2rem, 10vw, 9rem);
  font-weight: 800;
  letter-spacing: -0.07em;
  line-height: 0.82;
  padding: 8vw 4.5vw 0;
  color: var(--cream);
}

.color-wipe {
  pointer-events: none;
  position: fixed;
  inset: 0;
  z-index: 6;
  background: var(--cream);
  clip-path: inset(100% 0 0 0);
}

.stats {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1.5rem;
  border-top: 1px solid var(--line);
}

.stat h3 {
  font-size: clamp(2.6rem, 5vw, 5.6rem);
  color: var(--orange);
}

.stat p {
  margin: 0.6rem 0 0;
  color: var(--cream-dim);
}

.process {
  overflow: hidden;
}

.process h2 {
  font-size: clamp(2.6rem, 6vw, 6.4rem);
  margin-bottom: 4vw;
}

.steps {
  display: flex;
  gap: 1.2rem;
}

.step {
  flex: 0 0 32vw;
  min-width: 280px;
  border: 1px solid var(--line);
  padding: 2rem;
  min-height: 340px;
}

.step span {
  font-family: var(--mono);
  color: var(--orange);
  font-size: 0.75rem;
}

.step h3 {
  margin: 2rem 0 1rem;
  font-size: 2rem;
}

.step p {
  color: var(--cream-dim);
  line-height: 1.5;
}

.contact {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 6vw;
}

.contact h2 {
  font-size: clamp(2.8rem, 6vw, 6rem);
}

form {
  display: grid;
  gap: 1rem;
}

label {
  display: grid;
  gap: 0.45rem;
  font-family: var(--mono);
  font-size: 0.68rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
}

input,
textarea {
  background: transparent;
  border: 0;
  border-bottom: 1px solid var(--line);
  padding: 0.85rem 0;
  outline: none;
}

textarea {
  min-height: 120px;
  resize: vertical;
}

.submit {
  justify-self: start;
  margin-top: 1rem;
  border: 0;
  background: var(--orange);
  color: var(--ink);
  border-radius: 999px;
  padding: 0.95rem 1.6rem;
  cursor: pointer;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  font-size: 0.78rem;
  font-weight: 700;
}

.footer {
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 2rem;
  padding: 2rem 4.5vw 3rem;
  border-top: 1px solid var(--line);
  font-family: var(--mono);
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--cream-dim);
}

.footer-brand {
  display: flex;
  align-items: center;
  gap: 0.9rem;
}

.word-clip {
  overflow: hidden;
}

.line-in {
  display: block;
}

.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.footer-mark {
  width: 72px;
  height: 72px;
  opacity: 0.9;
}

.footer-mark svg {
  width: 100%;
  height: 100%;
}

@media (max-width: 860px) {
  .hero,
  .pillars,
  .contact,
  .footer,
  .reel-slide {
    grid-template-columns: 1fr;
  }

  .nav-links {
    display: none;
  }

  .footer {
    flex-direction: column;
  }

  .stats,
  .studio-grid {
    grid-template-columns: 1fr;
  }

  .card:nth-child(n) {
    grid-column: span 1;
  }

  .hero-visual {
    height: 46vh;
    order: -1;
  }

  .sticky-intro {
    position: relative;
    top: auto;
  }

  .reel-track {
    display: block;
    height: auto;
  }

  .reel-slide {
    flex: none;
    height: auto;
    min-height: 0;
    padding: 10vw 6vw;
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }

  .reel-still {
    height: 42vh;
  }

  .cursor-label {
    display: none;
  }
}